Retail chains development: international experience

Tyumen State University Herald. Social, Economic, and Law Research


Vesntik TSU. Sociology (#8 ). 2014

Retail chains development: international experience

About the author:

Ruzilya M. Akhmedzyanova,
Cand. Sci. (Sociol.), Senior Lecturer, Department of Management, Marketing and Logistics, Financial and Economics Institute, Tyumen State University


This article characterizes the retail sector in European countries and its influence on the changing trends on the Russian general and regional consumer market development. We distinguished the following tendencies: retailers' dominance over suppliers is currently increasing, the market share held by major retailers with diversified chain store systems is growing, independent and cooperative retailers are experiencing corresponding market share losses and the level of market concentration is on a rise. Another tendency in the last years is the increase of the market share of the non-food segment. We noted a simultaneous decrease in numbers of specialty stores and an increase of trade formats with convenient locations and wide assortment of goods. All these tendencies appear to different extent in various countries. However, retail trade organizations are dominant in the most developed markets. These organizations have grown in size significantly, especially in the food sector. The article notes that in the framework of large-scale retail trade of food items, trade outlets of various formats are developing at the retail markets of different countries.


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